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Welcome to the DANIMA News! Every month DANIMA Technologies Inc. provides our readers with information on new company products,
web site launches, client features, marketing articles, DANIMA deals, and more. |
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:: SCRIPTSCANADA.COM ~ NIAGARA'S 1ST ON-LINE PHARMACY LAUNCHES!
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Well, the long wait is over! ScriptsCanada.com, Niagara's first on-line pharmacy, is now open for business. On Saturday, January 18, 2003, Scripts Canada opened it's e-doors to the global public.
After months of hard work and final approval by the Ontario College of Pharmaceuticals, the staff at Pharmashield Dispensary, in Niagara Falls, and DANIMA Technologies Inc. have created an easy-to-use site where visitors can order their prescription drugs right from their computer?
Customers can simply print off the Release Form in the How to Order section, sign the form, and fax it along with a prescription (signed by a doctor) to the pharmacy. Upon filling out the Health Profile customers are able to pay for their order by credit card in a secure payment area (you can visit the site for shipping information). As well, repeat customers can login to the Client Area to update their Health Profile, refill orders, order new prescriptions, and more.
Congratulations to Veronica and the staff at Pharmashield Dispensary in Niagara Falls, Ontario on this innovative new site. Take a minute and visit Niagara's 1st On-line Pharmacy @ www.scriptscanada.com.
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:: WELCOME ABOARD ~ PRO GOLF CLEAN
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The DANIMA staff would like to welcome aboard the Pro Golf Clean team.
Pro Golf Clean is a multi-purpose cleaner for use on clubs, grips, balls, ball washers, carts and golf equipment. This multi-use product was formulated specifically for the golf industry; and today is used in golf courses, driving ranges and sold in many retail stores across North America.
Along with their new marketing campaign, the folks at Pro Golf Clean are eager to develop a high-end new web site that best reflects the direction their company is heading in 2003.
Look for Pro Golf Clean's new web site to be ready by mid-February. Until then you can find out more about this great product at www.progolfclean.com.
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Web Mail is here! Now you can check your email from anywhere in the world!
As a DANIMA client, you now have the option of using our new
Web Mail service. Accessible
anywhere in the world on the World Wide Web at a
web address that you will find easy to remember, mail.YOURDOMAINNAME.com, you can login and send
and receive emails easily! Furthermore, our IMAP option allows you to manage
your email account with your favourite email client, such as Outlook Express or
Netscape using different computers. You can send and receive emails from anywhere in the world without
worrying about changing your incoming or outgoing mail servers - they work
anywhere you have an internet connection!
For more information, send an email to
danima@danima.com
to see how you can activate your own personalized Web Mail! Act now and take
advantage of this month's email special - see above!
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:: MANAGE YOUR DOMAIN NAME @ DANIMA.COM
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Once again, the staff at DANIMA, in a constant effort to provide all of
our clients with better customer service, have made it easier for you to
do your e-business on-line. Now you can manage your own domain
name(s) right here at DANIMA.com!
If you have previously purchased a domain name(s) from DANIMA you can
visit our new
CLIENT AREA and manage
your existing domain. It's really easy! You can edit your nameservers,
edit or change contact information or renew your domain. You heard
right! Now when you receive your "Renewal Notice" you can login to your
domain information and renew on-line in minutes. All you need is
the username and password for your domain. If you can't find the username
and password, send an
email to danima@danima.com, with your
request and we will gladly help you out!
Your domain is your business. Make sure you visit the CLIENT AREA today and begin
managing your domain information.
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:: MONTHLY MARKETING ARTICLE
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Better Content Starts Today!
-- by Susan Solomon (ClickZ Today)
Now that all those hum-drum resolutions have been made and ignored, here's a new one for 2003: Resolve to post better content. Not sure how? Following are my suggestions for developing effective and dazzling content in a year that will surely challenge us all.
Reposition your dart board! Your Web site has targeted women for the past five years. Has that gotten you anywhere? Granted, your home page and other main site pages should focus on your target audience. But "women" is an awfully big (and nebulous) pool of people.
Try targeting demographic groups that are important to your enterprise but are often ignored. Single mothers are a largely unexplored consumer group with considerable market clout. The same goes for women 50-plus and women of color. And don't forget seniors. In 2003, those on the cusp of the baby boom turn 60 -- a watershed year for folks who marched for free speech and civil rights and popularized John Lennon long before his music became background noise in elevators.
Recognize consumers are overloaded. 2003 is the year of the cranky consumer. It's not just that their 401(k) plans have tanked. They're short on time and temper. Now's a good time to assess your Web site's content. Is it filled with valuable information or meaningless canned content that could just as easily read, "lorem ipsum?"
Stretch yourself. Learn a new computer program. Study Spanish. Take a graduate-level marketing course. Read a book by an obscure philosopher. Every now and then, it's important to stretch yourself so you can see things in new perspectives. Not only will you become a better communicator and marketer, you will become a more agile problem solver (a trait that will ultimately make you more employable... just in case).
Be dazzling. Don't succumb to doom and gloom. Create content that sizzles and 2003 will be an outstanding year. Start today. And have fun!
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Between now and February 15, purchase a domain name from DANIMA, or renew an
existing domain name for one year and receive full featured 
This newsletter is being sent to you by permission.
Thank you to the following sponsor:
Check out previous editions of the DANIMA News!